Sunday, July 09, 2006

Affiliate Summit Orlando - Live Report

The summer version of Affiliate Summit is supposed to be the "slower" of the 2 events put on by Shawn Collins and Missy Ward, but this event is showing no signs of slowing down. The hotel lobby and bar were buzzing, and I have to imagine just about anyone who reads this blog is down here at the event.

The Partner Maker hosted a casual get together in the hotel last night that provided a good opportunity to catch up with some old industry friends and meet some new ones.

Former NY Yankee pitcher Jim Bouton is just wrapping up his keynote speach, and while he might not know anything about affiliate marketing, he knows a lot about life and was able to remind us of a couple of key lessons. First and foremost you have to "love the process". No matter how much success you have you are always going to have some failures, but if you love the process of what you do you'll have a much greater chance of success and happiness. The second lesson came from his telling of his story of making a comeback to the major leagues after an 8 year absence from the game. That lesson was persistence, and it reminded me that many times it takes more than one attempt to reach the goal you're after.

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